Aqua Social Networks
The value of social relations
Aqua Social Networks allows knowledge and commercial exploit of the spread of information, opinions and behaviors between individuals who make up part of a family, friendship, or professional community.
The solution covers all phases necessary for the analysis of social networks:
- Identification of communities and their interrelation. Neo Metrics' solution allows the identification of communities and the relationships produced between these with unprecedented accuracy for later segmenting into community type or further on analysing the dynamics produced in their interior.
- Determination of each client's role. Not all the individuals in a community play the same role. Aqua SN allows the identification of the power of influence of every client in the network.
- Predictive models of network dynamic. Neo Metrics' methodology applies quantitative models to anticipate viral attraction, growth and flight behaviour influenced by the network, and simulate the effect of viral commercial actions.